Our Freedom Food – the only UK assurance and food labelling scheme dedicated solely to improving farm animal welfare – is calling for the help of all young Easter egg hunters (or those still young-at-heart).
Freedom Food’s favourite hen, Hettie, has been so busy laying eggs on her free range farm that she’s simply forgotten where she has left them all.
A stylishly inviting online game invites young visitors to search the virtual farm to find three missing eggs by clicking on various things that you might find on a typical RSPCA monitored, higher welfare farm.
Children could also win a prize
Liam Kurzeja, Freedom Food’s marketing manager, says:
“They might say that you should never work with children and animals, but we’re doing both with Hettie’s virtual egg hunt.
“Children, just like animals, are naturally inquisitive, so this colourful online game will appeal to any child who wants to find the missing eggs and also find out a bit more about how eggs are farmed. After all, eggs aren’t just for dipping toastie soldiers in!”
Young egg hunters who find three matching eggs could also win a prize, with around 500 soft chicken fun toys, farm animal card craft kits and cord rabbit doorstops (kindly donated by NEXT). Prizes will be allocated randomly and are subject to availability.
Hettie’s virtual egg hunt goes live online from today until the middle of May.
We can’t do it without you
If you would like to help the RSPCA, you can donate online or give £3 now by texting HELP to 78866 (Text costs £3 + one standard network rate message).